SCOM Celebrating Open Oceans of Opportunity

By Melissa Swan (’18)

A party by students for students and faculty?

Sounds like fun—and, yes, it will be!

Each and every April, JMU’s School of Communication Studies hosts an annual dinner where SCOM students, faculty, family, and friends get together to gaze back and ahead. The event includes great food, numerous awards, plenty of celebration and, of course, a dash of education.

Last year’s SCOM dinner. The theme was “the world is waiting for you.”

Eric Fife, Director of the School of Communications, agrees saying, “it’s a wonderful event, and a great way to celebrate a successful year.”

That’s certainly the case this spring. Planning began in January, and has been a time of high anticipation for the student planners, seniors Karan Deengar (’17) and Ian Francisco (’17).

Deengar, a highly organized and detail-oriented individual, chose to plan this event because he wanted to learn.

“This dinner is one of the biggest events within SCOM and I wanted to be a part of the process to learn all about what makes it such a special event for all those involved,” Deengar says.

This year’s theme, “Open Oceans of Opportunity” reflects the many paths to success within communication studies.

Francisco, the creative brains behind the dinner, chose to take part in the event because he wanted this year’s event to be the best one yet.

“My last year in SCOM, or at JMU in general wouldn’t be enough if I didn’t become involved in a big way” the senior says.

Ian Francisco and Karan Deengar have planned the event and sold tickets.

“This was my way to give back to my major and wrap things up as a student here!”

Both students found the planning process enlightening and educational as they learned the importance of having a good partner.

“The success of any two business partners or colleagues is directly reliant on the synergy between the two people,” said Francisco, “I learned this right away as Karan kept catching things I was missing, and I was doing the same to him.”

This year, the event falls on Tuesday, April 25 and will be held in the Madison Union Ballroom. It’s a special time to unwind, listen to live entertainment and enjoy a lovely meal with faculty and students alike.

Most importantly, the evening will feature various awards. For students, recognition will be given to individuals within their chosen concentration and student organizations in SCOM. The best lecturer award, the best professor award and the distinguished alumni award will be presented as well.

Fife noted his excitement surrounding the event saying “Every aspect of the community is represented, which I think is fantastic. If I could find a way to do so, I’d make it an even larger event.”

Both Francisco and Deengar agree they hope the night will be a time for everyone to “take it all in one last night before finals and entering the real world, I know it will be for me” said Deengar.

Melissa Swan, an SCOM major following plans for the event, is also excited. “It’s sure to be a great time,” she says. “After all, who knows how to throw a party better than JMU students?”

How do you teach students to use critical thinking to solve real world problems?

By Matthew Boling (’18)

Dr. Michael Broderick, an assistant professor in JMU’s School of Communication Studies, uses monstrous, magical puppets to teach his students how to develop out-of-the box techniques to address complex social issues and challenges. Students create puppets to address such diverse topics as the similarities between art and science or the predator and prey in society.

But, as in real life, there are no directions or boundaries for this assignment. Broderick’s students are on their own from the moment they are divided into work groups until their final presentations at the end of the semester.

Before then, students spend weeks brainstorming how to articulate and give social issues understandable shape and form.

Puppet with JMU JAC Cards, tuition checks, textbooks and supplies, room and board, and meal plans.

For example, one group brought the predator student debt to life. To express themselves as prey to student debt, students covered the puppets with JMU JAC Cards, tuition checks, textbooks and supplies, room and board, and meal plans.

This innovative approach to teaching SCOM 123, group presentations, is as effective as it is ingenious. But it’s not original with Broderick.

He first got the idea from an event in Athens, Ohio where artists are invited from across the country to construct similar puppets for a four-day parade leading into Halloween.

At first glance, the puppets may seem meaningless, but they prompt both critical and divergent thinking, helping students prepare for the real world.

Critical thinking is essential to successfully solve today’s workplace dilemmas. Divergent thinking is the creative aspect of this combination.

Made famous by Albert Einstein, divergent thinking involves taking a simple concept or object and using imagination to identify new and potential uses.

In Broderick’s class, much like the workplace, his students are given a project with no direction and must come up with a solution, as well as the rationale for their creation and its style, and meaning.

Student grades are based on a portfolio created throughout the entire semester.

Dr. Brodrick with puppets that his students made.

The portfolio contains visual artifacts of everything during the semester: receipts from purchases, pictures taken during the process, sketches of the puppet, text messages within the group, emails, and anything else that was used during the creation of the project.

Broderick then he assesses the quality of the puppet, the inspiration and rationale for the group’s creation, and how well the team can justify their choices and meaning behind the puppet.

Since he does not teach an art class, the craftsmanship of the puppet is not important to Broderick. However, he can tell when a group fails to invest themselves in designing and creating the puppets—and grades accordingly.

Yes, Broderick’s method is abstract, ingenious, and enhances students’ critical thinking skills as they prepare for life after college.

And it starts with puppets.

Do you want to know more about Dr. Broderick’s class and puppet project? Please contact him at broderml@jmu.edu.

Communicating for the Future

By Anthony Barletta (’17)

There is no lack of controversial issues within the City of Harrisonburg and Rockingham County, and even on our campus. But there is a place to discuss them. In 2011, JMU faculty and students in the School of Communication Studies (SCOM) program, created an outlet to create spaces where these issues could be discussed productively.

For the last five years, SCOM’s Institute for Constructive Advocacy and Dialogue (ICAD) has collaborated with both the campus and the community to ease different groups of people into complex discussions.

Dr. Britt is facilitating a discussion at the ICAD's Recidivism Summit.
Dr. Britt is facilitating a discussion at the ICAD’s Recidivism Summit.

Unraveling and understanding these public issues is no easy task. Issues that challenge these communities range from mental health disabilities to sexual assault to the recidivism rate. Hitting close to home, community members have difficulty discussing these complex issues.

Engaging diverse groups in productive talk is a collaborative effort headed by ICAD’s director, Dr. Lori Britt and associate director, Dr. Rob Alexander.

ICAD brings community members, JMU faculty, and JMU students together in these discussions. According to Dr. Lori Britt, the talk “is not always about finding solutions but is sometimes focused on creating spaces where people can gain others’ perspectives.” As Dr. Britt explains, encompassing different perspectives helps strengthen community relations on campus, in the community and between the two. Read more Communicating for the Future

32 Students and Faculty Represent SCOM at ECA Conference

By Amberly Millis (’16)

March 31 to April 3, students and faculty members in the School of Communication Studies at James Madison University presented at the 107th Eastern Communication Association Convention at the Hyatt Regency in Inner Harbor Baltimore, Maryland. These Students and faculty members presented their scholarly research in the convention’s informational and/or competitive panels.

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JMU undergraduate student participants included:

Amy D’Amato, Lauren Antilety, Nicole Banville, Alexandra Foley, Katie HaskinsAndrew Haveles, Haley Hoff, Gina JeliffYoon KoKaitlyn Lema, Laura Mack, Kathryn McAnally, Amberly MillisAmanda Pennypacker, Ashley Reynolds, Emma Talkington, Haley Winter, and Lindsay Wright.

Graduate student participants included:

Erin Casey, Claire Habel, Austin Woodruff, and Leanna Smithberger.

Faculty member participants included:

Dr. Carlos AlemanDr. Timothy BallDr. Lori Britt, Dr. Heather CarmackDr. Eric Fife, Dr. Lindsey Harvell, Dr. Kathryn Hobson, Dr. Tatjana Hocke, Dr. C. Leigh Nelson, and Ms. Christina Saindon.

These participants joined with experts and scholars from all over the country to present their research on a variety of communication studies subjects, including crisis, interpersonal, advocacy, leadership, health, organizational, media, rhetorical, and many more. This year’s selection was very competitive, so please congratulate your fellow Dukes for their hard work and accomplishments!

To learn how you can apply to partake in next year’s ECA Conference, go to www.ecasite.org for more information.

Intersections: The Meeting Place of Communications and Culture

For five days, our nation’s capital buzzed with over 2,000 professionals and students from across the nation to discuss a shared passion. Each of these individuals came to D.C with hopes to make connections and discuss the profession that drew them together- public relations. On Oct. 10-14, the Public Relations Student Society of America held their annual national conference and allowed professionals and pre-professionals to coalesce and share their zeal for public relations. Read more Intersections: The Meeting Place of Communications and Culture

The Changing of the Guard: Part II

 

By: Karen Kim

As Dr. Mazzarella finishes her term as director of the SCOM, Dr. Eric Fife will begin his term as director on July 1. Dr. Fife has been a professor in the SCOM since Fall 2001. He is a JMU alumnus (’90) with a bachelor’s degree in Journalism and English. I had a chance to meet him and ask a few questions before the Spring 2014 semester was over.

Read more The Changing of the Guard: Part II

Be Involved with SCOM: A Two-Part Series on the Department’s Student Organizations

Part 1: IABC and PRSSA

The following snapshots of the IABC and PRSSA are the result of short interviews with the hardworking presidents of these organizations. Kerry and Ryan both strive to do what is best for their respective organizations and would love to follow up with anyone that is interested in joining.

Their contact information has been included below so feel free to shoot them an email for more information.

Kerry Mclendon: (IABC)

Email: mclendkg@dukes.jmu.edu

LinkedIn: www.linkedin.com/pub/kerry-mclendon/7b/714/b6

Ryan Thomas: (PRSSA)

Email: thomasrj@dukes.jmu.edu

LinkedIn: http://www.linkedin.com/in/ryanthomas425

 

International Association of Buisness Communicators (IABC)

IABC

What’s it all about?

Read more Be Involved with SCOM: A Two-Part Series on the Department’s Student Organizations

Is graduate school right for you? Tips from JMU SCOM Faculty members.

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Students were encouraged to come to Graduate School Info Sessions hosted by Dr. Bsumeck, the SCOM graduate school, and the  JMU PRSSA chapter this past week. Students and faculty were able to openly discuss some questions and concerns about graduate school. The JMU SCOM professors also advised students on how to apply and gave different tips for an easier transition into grad school.

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(Left to Right – Dr. Britt, Dr. Carmack, Dr. Woo, Dr. Bsumeck and students during the session)

Some questions that were covered included:

Read more Is graduate school right for you? Tips from JMU SCOM Faculty members.

Snowy February, but SCOM Stays Engaged in the World

The month of February seems to fly by! A snow storm finally hit the city and it is all white around Harrison Hall. Yet, this snow storm could not stop people around SCOM from being actively involved with the world outside of the school.

Dr. Tim BallDr. Tim Ball was selected as one of only 24 faculty members from across the US named to the Student-Learning Outcomes in Communication Project sponsored by National Communication Association.

According to the NCA website, “NCA recently received a grant from the Lumina Foundation to conduct a faculty-driven student learning outcomes project for the Communication major…The goals of the project are to productively support curriculum planning and improvement within the Communication discipline, and to help position Communication centrally in institutions’ general education curriculum development efforts.”

Dr. Ball has been a faculty member at JMU since 1998. He has served as the GCOM Basic Course Director in the General Education Program since 2003. Congratulations, Dr. Ball!!

  Read more Snowy February, but SCOM Stays Engaged in the World

Wondering what comes after graduation? Is graduate school right for you?

SCOM Graduate Program hosts an information session for students who want to know more about graduate school next Tuesday, Feb. 18. Students who are interested can attend one of the two sessions: 12:30 p.m. – 1:45 p.m.or 2:00 p.m. – 3:15 p.m.

 

According to a recent Georgetown University study, communication graduates with advanced degrees (a masters or PhD) will earn about $10,000 more per year by mid-career than graduates without advanced degrees.  http://ncablog.org/2013/06/05/whats-a-comm-major-worth/. Here is an excerpt from the article.

 

COMM majors who are recent college graduates command median earnings of about $33,000. This is higher than Humanities and Liberal Arts majors ($30K) and equal to Law and Public Policy majors ($33K), but lower than Engineering majors ($54K) and Business majors ($39K). Graduate degree holders in COMM have median earnings of $64,000, ahead of majors in the Arts, Education, Recreation, and Psychology & Social Work.

For COMM, the unemployment rates are 7.8% for recent college graduates, 6.0% for experienced college graduates, and 4.2% for graduate degree holders. Recent college graduates in the Humanities and Liberal Arts face a 9.0% unemployment rate while those in Psychology & Social Work are looking at an 8.8% rate, and those in Social Science are facing a 10.3% unemployment rate. Read more Wondering what comes after graduation? Is graduate school right for you?